25th March 2011 // Famous & Conscious, Think Global, Act Local

Billions of citizens from more than 130 countries are expected to turn off their lights on this Saturday for the Earth Hour 2011. This global event, organized by environment group World Wildlife Fund (WWF), was first started in Sydney of Australia in 2007 with 2.2 million Australians taking part to turn off their lights in aid of the environment. By 2009, up to 1 billion citizens across the world had taken part. On Saturday 27 March, Earth Hour 2010 became the biggest Earth Hour ever, 128 countries and territories joined the global display of climate action. Miranda Kerr has been named the global ambassador for Earth Hour 2011. Earth Hour 2011 will take place on Saturday 26 March at 8.30PM (local time). Join!
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14th March 2011 // Famous & Conscious, Style

Lady Gaga asks her little 'monsters' to raise money for Japan. Fans of Gaga can purchase this white-and-red “We Pray for Japan” bracelet in English and Japanese, along with Gaga’s signature monster claw—for 5 dollars (plus an optional donation of your choice) on her official website. On twitter: 'I designed a Japan Prayer Bracelet. Buy It/Donate here and ALL proceeds will go to Tsunami Relief Efforts. Go Monsters...'.
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28th February 2011 // Famous & Conscious, Fashion
Today at our PR agency Ganbaroo PR PR we showed our new SS11 collection to Dutch television presenter and Kuyichi ambassador Nicolette Kluijver! Nicolette works for BNN for the programs 'Spuiten & Slikken' and '3 op Reis'. We like her edgy style and the fact that she appreciates a style conscious lifestyle!

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16th November 2010 // Eco, Famous & Conscious, Fashion

Actress Emma Watson is reported to be working with womenswear designer Alberta Ferretti on an organic fashion line. The Harry Potter star confirmed to US-based magazine Us Magazine that she was working with the designer but would not be drawn on details, such as the name of the range. However, it is understood that Watson drew her inspiration from 1960s actress Jane Birkin and it will be launched after Christmas. Watson said the designer contacted her after seeing the range she helped to create with ethical fashion brand People Tree this summer. She added: “I will put it out there that I will work for anyone for free if they are prepared to make their clothing Fair Trade and organic. We're looking forward!
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26th May 2010 // Famous & Conscious, Fashion

Another story from Glamour’s fashion editor Jetteke during her trip in Peru for work. Jetteke visited Mario Testino’s sister Giuliana whom is a great designer in her homeland. “Giuliana is just an amazing woman and designs a beautiful collection of knitwear, very special”. All of her work is handcrafted, using techniques of crochet, hand knitting, macramé and embroidery. Due to the craft and element of handmade knitwear, each item has an identity of its own, with some designs that can take up to one month to complete. Testino only uses natural fibres of mercerized pima cotton and baby alpaca blends, with a majority of the shades free of chemical and synthetic dyes. The alpacas live at 14000 feet above sea level, where contamination is almost non existent due to the argental territory. More info check: Giuliana Testino
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